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Book Summary:Turbo Strategy
This article is based on the following book: Turbo Strategy 21 Powerful Ways to Transform Your Business and Boost Your Profits Quickly By Brian Tracy AMACOM, 2003 ISBN 0814471935 160 pages Businesses are run mostly on auto-pilot and any...
Hunters and Gatherers - Are You Serving Both Their Needs?
The University of Exeter in the United Kingdom recently published research financed by Barclays Bank, which has implications for everyone who is serving the general population.
This research shows that consumers shop establishments based on...
Reach Web Site Goals by Understanding the Customer Decision Making Process (Part 1 of 2)
An important question to answer when creating or revising a Web site is "What are the goals of this site?" because the answer will drive your site design and marketing decisions. A good way to choose the correct goals is to think in terms of the...
Six questions to ask BEFORE committing to business web site
Too often the web site experience becomes frustrating for the web site owners. Their expectations are high but many mistakes are made. We analysed the problems that new web sites experience and came up with this 10-minute tutorial in a form of...
Think You Can’t Afford the Help You Need? Think Again!
So many small business owners - especially those who work from home - are very pressed for time. After all, as an independent professional, you must wear the hats of: accountant, salesperson, customer service representative, marketing manager,...
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Book Review: Manners That Sell
About The Book:
Title: Manners That Sell: Adding The Polish That Builds Profits
Author: Lydia Ramsey
Publisher: Longfellow Press, Savannah, GA
Publisher Address: P.O. Box 16545, Savannah, GA 31416, 912-598-9812
ISBN: 0-9670012-0-X
Price: $19.95 Date: 2000, Page Count: 188
This beautifully laid out trade paperback has a gorgeous and practical design both inside and out. I recommend you read this book with a highlighter and a pen and be ready to take copious notes in the blank pages thoughtfully provided between chapters.
Manners That Sell: Adding The Polish That Builds Profits should be required reading for high school and college students and for anyone already in the business environment. Once upon a time, good manners were taught in school and at home, but that time has long since passed. This book provides the perfect refresher course for those of us who were taught manners but no longer remember the finer points of etiquette.
While reading this book I discovered that the author, Lydia Ramsey, covered every conceivable point of etiquette including many that I'd never been taught. Each of the twelve chapters covers one main topic broken down into digestible bite sized chunks of rules and guidelines to enhance credibility and professionalism. Topics include first impressions, greetings and introductions, the art of conversation, dressing for business, telephone courtesy, electronic etiquette, correspondence in business, etiquette
in the office, gift-giving in business, etiquette out of the office, dining for profit and doing business internationally.
The author of this delightful book, Lydia Ramsey, is a business etiquette expert with over thirty years of experience working with non-profits, corporations, colleges and universities. She is a frequently published author who presents workshops, seminars and keynotes on all aspects of business etiquette.
I recommend businesses buy this book in bulk and present one to every employee from the frontline up to the top management. In this ever changing world with so many consumer choices, the bottom line is often affected by the simple courtesies that can and should be afforded to customers. You need this book if you want your employees to succeed and your business to thrive.
(c) 2005, Davis Virtual Assistance. Reprinted rights granted to all venues so long as article and byline are reprinted intact and links are made live.
About the Author: Bonnie Jo Davis is a Virtual Assistant with over twenty years of experience helping small businesses grow. For more information on her marketing and administrative services visit http://www.DavisVirtualAssistance.com
Source: www.isnare.com
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